Top 5 Film & Television Apps in the US in Q1 2022

In Q1 2022, the top five Film & Television apps on a unified platform in the United States demonstrated diverse trends in downloads, revenue, and active users. Here’s a closer look at the performance of each app:

HBO Max: Stream TV & Movies, from WarnerMedia, saw its weekly revenue fluctuate, peaking at approximately $10.8M in the final week of February. Weekly downloads experienced a significant drop from 1.1M in mid-January to around 431K by the end of March. Active users also saw a decline, from 7.7M at the start of January to 6.6M by the end of Q1.

Disney+, published by Disney, had a consistent revenue stream, with weekly earnings hovering between $6.3M and $7.7M. Downloads showed a steady trend, maintaining around 700K to 866K in January and stabilizing at approximately 742K by the end of March. Active users initially declined from 13.1M to 9.3M mid-quarter, but they rebounded to 10.9M by the end of March.

Hulu: Stream TV shows & movies, from Hulu, LLC, maintained a relatively stable weekly revenue, averaging around $3.1M to $3.2M. Downloads remained steady throughout the quarter, ranging from 433K to 527K. Active users showed slight fluctuations, starting at 16.6M and ending at 16.1M.

Paramount+, published by CBS Interactive, saw its weekly revenue increase from $2.3M at the start of January to $3.1M by the end of March. Downloads witnessed a dip from 478K in late December to 231K in late February, but they surged to 451K in mid-March. Active users followed a similar trend, starting at 1.9M and ending at approximately 2M.

Peacock TV: Stream TV & Movies, from Peacock TV LLC, experienced significant revenue fluctuations, with peaks at around $3.7M in mid-March. Downloads spiked to 1.3M in mid-February but settled around 500K by the end of March. Active users saw a sharp increase from 3.6M in late December to 5.4M in mid-February, before stabilizing at approximately 3.6M by the end of Q1.

For more detailed insights and trends, visit Sensor Tower.